Session 1: Becoming Irreplaceable – Community and Media Relations Boot Camp
Time: 9:45AM to 11:00AM | Track: Efficiencies & Strategies | Presenter: Matt Zavadsky, Medstar Mobile Healthcare
The unimaginable is happening… Long standing providers (public and private) are being replaced. Budget pressures and the changing healthcare economy is wreaking havoc on the status quo. The expectations of healthcare payers and stakeholders are changing daily. More than ever, EMS agencies need to have strong relationships with their elected and appointed officials – and their influencers, as well as the public through effective media relations. Learn proven strategies to become a partner in your community, not just perceived as a commodity.