40 Under 40: Samantha Hilker (Hilker Project & Strategy Managment – Kaukauna, WI)

40 Under 40 nominees were selected based on their contributions to the American Ambulance Association, their employer, state ambulance association, other professional associations, and/or the EMS profession.

Samantha Hilker
Private Contractor/Owner
Hilker Project and Strategy Management
Kaukauna, WI


Nominated by: Nick Romenesko (Gold Cross Ambulance Service – Menasha, WI)



Sam has been involved in EMS for over 10 years serving as a Paramedic, Field Training Officer, and Staff Development Manager for Gold Cross Ambulance in Menasha, WI. At Gold Cross, Sam helped to secure the transforming complex care grant through Robert Wood Johnson Foundation and helped get the organization’s community paramedic program off the ground. Gold Cross’s community paramedicine program is still active and growing today, and has made a major positive impact for patients throughout the area. After three years of success in the position of Staff Development Manager, Hilker created her own consulting firm focused on project management and strategic planning. Sam has worked for many individuals and businesses to help develop and maintain important projects. Most notably, Sam was integral in beginning a community paramedic program for the ThedaCare system.

Sam has a Master of Science in Organizational Leadership which she believes has helped her develop a broader perspective and understanding of workplace dynamics, culture, problem solving, and project management. As a consultant, Sam works creating content and helping ambulance services and organizations highlight the amazing work that they do. “Telling our story is the most important thing we (EMS) can do for ourselves. Sharing small successes, how we identify and fix personal and system failures with each other helps us grow. Sharing with the world through news and social media helps others understand what EMS is and why it is so valuable.” Sam has a deep understanding of the vital role EMS plays in the healthcare continuum. EMS is woven throughout the continuum of care – we answer calls for service, stabilize and transport patients to the next point of care, perform inter-facility transports, and we bring people back home. Sam helps her clients focus on building relationships with their healthcare partners and developing service lines and a workforce that supports their role in the bigger picture of healthcare.


Reason for Nomination:

Hilker is focused, determined, and innovative when it comes to getting projects off the ground. Sam’s work has been focused on pushing EMS in a positive direction and looking at long term sustainability of the profession. Sam has worked with clients throughout the country to help develop systems in multiple states. Currently, Sam is leading the charge on educating the industry on Ambulance Cost Data Collection, critical to the future of EMS.


View all of the 2020 Mobile Healthcare 40 Under 40 Honorees

40 Under 40, Hilker Project and Strategy Management, Wisconsin